October 30, 2013
Are you and your dog getting bored with the monotonous walks around the neighborhood? Of course you are! Humans and dogs alike need to change it up once in a while. Luckily, there is a website for dog owners to get their next adventure for them and their furry friend to go on. Just copy and paste this URL into your web browser http://adventure.dogtime.com. This website also informs dog owners on pick-up tips from outdoor experts, allows owners to share their own stories with fellow dog lovers, and earn point that can be used for donations to non-profit animal organizations and prizes for themselves and their pup. You’ll never run out of activities to do with your dog!
Okay, I know you’re excited with the points so I’ll start with that. The way that you earn these points is by sharing the featured articles, posts, images, videos, etc., submitting a post, and getting your post approved and posted on the site. Check out this page to see exactly what your points get you http://eukanuba.voicestorm.com/Page/Points. Now, all you need to do is start making memories with your dog, posting them on this blog, and earning donations for great causes.
October 17, 2013
Animal rescue efforts cannot keep up with the number of animals needing help each day. To reach more people and spread the word about the growing need for funding and homes for animals, the networks by which word spreads need broadening. Social media remains popular with Facebook leading in popularity. Here you will find other social networking ideas to help garner interest in animal rescue efforts.
Tumblr allows members to post on any issue desired while including links to blogs, websites and YouTube. The website currently receives more the 80-million posts a day. Members post thoughts, interesting facts, videos and pictures. Gaining followers delivers more views of any website linked within.
NING sees more than 7-million users monthly. NING allows members to create their own social website for a monthly fee. They help build the website and help promote it, depending on the package chosen. With the ability to create a unique social website just for animal rescue, the potential for growth becomes larger. Through links provided in blogs at Veterinarian websites and other animal related websites, animal rescue will reach countless people.
MomCafe also hosts more than 7-million users every month. Members can join existing groups or create their own group to promote on the website. Working moms and stay-at-home moms use the website to share information and provide helpful tips on a variety of subjects. Animal rescue will gain followers on MomCafe when a group forms to promote the needs of animals.
New to the social media world, Paws Hooves and Claws offer a Facebook experience to animals and their owners. Through use of the group features, animal rescue will reach more people and do so in a forum specifically dedicated to animals. The website allows links to other web pages and websites for more views.
Petbook features a stray dog group devoted to animal rescues. However, the group only has five members so far. This site creates Facebook-like pages for pets and owners with social features like groups. The potential at Petbook to gain support from the public grows with the ability to write blogs and create interest on other sites, which will link to the stray dog group or a new animal rescue group.
Opportunities to gain support for animal rescue through social media expands with sites dedicated to pets and specific groups who share information daily.
October 9, 2013
You Tube has grown to be a huge website with no signs of slowing down. The videos are all user submitted, and quite a few of them are videos of their pets doing cute and silly things. A lot of these videos are popular and have acquired over millions of views. If you are in charge of an animal shelter and are looking to increase adoptions, making videos of the shelter animals may be in your best interest.
There are quite a few stars that have found their start on You Tube. Justin Beiber was discovered for his great singing talents from videos his mother submitted on the site, and now he is one of the biggest pop stars in the world. Other talented people have rose to popularity, and make a respectable living from their user submitted videos. However, some of the biggest stars on the video sharing site are not even human.
Maru the cat is a Scottish Fold cat from Japan that has become famous for doing silly stuff like jumping in boxes. It may sound silly from an outsider’s perspective, but the cat’s videos get more hits than a lot of videos starring humans. Currently, Maru’s videos have been viewed over 200 million times. Fans of these videos fawn over his cuteness, and probably wish they had a cat like him. Your shelter may not have a Maru in it, but there are probably many great dogs and cats waiting to be discovered by prospective owners. Viewers of You Tube videos may be the target audience to find your animals forever homes.
Finding forever homes for the animals in your shelter is your ultimate goal, and You Tube could help you achieve it. Someone in your town may watch a video submitted by you featuring one of your animals, and may decide to adopt it. If you make several videos, and it only results in one adoption, you can call that a success. That may be one pet adoption you would not get otherwise. Make You Tube videos featuring your shelter animals today. You’ll be glad you did.
September 2, 2013
As we work tirelessly to save America’s unwanted and neglected pets, we know that community support and high-quality volunteers are the keys to keep animal shelters running. Sometimes it may seem impossible to stay on top of educating the public, fostering support and encouraging donations from the public and recruiting new volunteers. In these areas, a well-crafted social media campaign is essential for every animal shelter.
Understanding the benefits of social media is the key towards driving behavior and garnering support, according to the business experts at Forbes Magazine. Adding social media to your community awareness toolbox is essential because:
- Social media allows you to directly connect with the support system you already have. You can easily keep your volunteers and supporters informed by inviting them to join you on Facebook, Twitter and Pinterest.
- Using social media allows you to grow your network organically. Friends can easily invite other friends, helping you garner more support. Connecting your social media accounts to your webpage will allow casual browsers to connect with you.
- Since social media connects you with people who already have an interest in animal rights, you can take advantage the human desire to help by posting a call to action for your animal shelter.
- Social media helps give a face to your our cause. You can post additional photos and short bios about all the animals in need. Encourage your supports to share these posts to help increase the likelihood for animal adoption.
- Perhaps most importantly is that using social media allows you to praise your everyday heroes. Did a family save allowance to buy some much needed supplies? Did four dogs find forever families today? Did a volunteer stay late to clean cages? Tell your Facebook fans all about it. Good news spreads like wildfire.
Of course, it takes some practice to learn how to use your new social media accounts. Be sure to keep these simple tips from the Guide Star Blog in mind when crafting your posts:
- Facebook is excellent for announcements, praising volunteers and calls to action. Use Twitter to share bits of wisdom and answer questions from supporters. Pinterest is excellent for adding all your behind-the-scenes photos.
- Be sure your posts are well written and tell stories. Fans connect with the human element of your organization.
- Be clear and concise. Tell your audience exactly what you need and how it will be utilized.
March 21, 2013
Holding a special event to support your animal welfare organization is a worthwhile undertaking. After all the effort you’ve put into it, you want to make sure people attend. A truly enjoyable event will make them want to come back for future events. Following are some tips to attract people to your event.
Post information about your special event in local publications that offer free or inexpensive advertising. Use a publication that reaches a wider area and that will increase the number of people that read about your event. Put flyers up in pet supply stores, grocery stores and even other area shelters, if they don’t mind. Visit dog parks and talk to people about what your organization does and have flyers on hand for everyone interested.
In the advertisements for your special event mention the prizes you’ll have available. Prizes do not have to be expensive or elaborate because once people read the words “free prizes” they’ll show up just to find out what they can get. Some ideal prizes at your event can be inexpensive toys that all dogs love like tennis balls and simple toys for cats like fabric puff balls.
Have Games and Activities
Create games to have at your event and make sure you put them in your advertisements. Games for adults can include animal trivia or non-wagered cards. To entice parents with children to come, offer face painting, beanbag tossing and crafting.
Get the Community Involved
Enlist members and businesses of the community to help you before or at your event. Offer to advertise for any local businesses in exchange for them advertising your event. Ask community members if they’re willing to donate items that can be used as prizes.
People are happiest when they’re having fun and eating so make sure you advertise that both will be present at your special event. Ask volunteers to whip up some goodies for your event and set up appetizer and dessert tables that are adult and kid friendly. If you want to turn the event into a casual fund raiser you can also have a mini bake sale of some of the more delectable treats like pies and cakes.
Animal lovers are a special community unto themselves and they know how much having a pet enriches their lives. Make sure your special event honors the true spirit of pet ownership.
March 19, 2013
In a world where social media has become common place in society, it is important for businesses to learn how to best utilize these new tools to advance themselves in order to reach the audiences they are looking for. Everyone is online now, whether it be on facebook, twitter or YouTube, everyone is connected, so you have to figure out how best to connect with them. YouTube is an excellent tool for animal shelters to use because it gives your potential adopters a chance to see not just pictures of the animals you have, but how the act, and how they interact, with other animals, people, and different age groups. For the adopter who is looking for just the right companion, getting a chance to see how those animals act may help them make the decision to come out to the shelter and meet that animal in person, and eventually adopt.
YouTube isn’t a difficult website to use. You can upload videos straight from your smart phone to the website as long as you have an account. This makes taking videos and sharing them with your audience extremely easy and not at all time consuming. You can take a video of a dog while taking it for a walk so that people can see how it does on the leash, or a video of a cat playing with a toy to show how playful and social it is. Social media is the best way to reach out to your base and draw in new adopters and volunteers.
February 12, 2013
Fundraising Ideas for the Spring
Fundraising for animal rescue shelters or any pet orientated event can be both rewarding and competitive. It’s important that each year you come up with new and innovative fundraising ideas, including the fundraiser itself and the venues. Spring can be the best time of year for that. Keep in mind people love to spoil their pets, everything from pet supplies to insurance and pampering. Since animal rescue shelters have different types of animals, being creative with your prizes and sale items is where you can raise the most funds.
Spring fundraising can bring people outside, along with their animals so you may want to focus on events and venues that allow interaction between pet owners and volunteers. Keeping animal welfare organization directors on your “VIP” invite list builds networks and great business relationships.
Some great ideas for spring venues are listed below:
- Pet Supply and Grooming shops are great venues to set-up a fundraiser. Usually outside the front doors. Make sure you offer the shops items at your stands, invite a few businesses to join. Pet lovers have multiple needs for pets.
- Arrange a pet tea party and charge for admission at the door. Use a local park, spring time is perfect and no better time to meet new friends. Have a local pet caterer help you with goodies and set up tables. Offer professional pictures for a fee.
- Spring can also bring warm enough weather to have a pet parade, charging for an entrance fee is how you can raise funds. Offer a prize for best out of three costumes.
Animal rescue shelters are run by volunteers who live and breathe for the life of animals and there are no government funds for that. Many of these shelters rely on local communities and large welfare organizations to pave the way for their future.
November 5, 2012
Are you trying to find that special gift for a special someone this holiday season, but you just can’t think of what to get because it seems like they already have everything, or, during the year, if they need something they just go out and buy it? Well, don’t worry, you are not alone and there is hope for a great present still. Consider getting gifts that help animals this holiday season. Below are 10 great gift ideas that will put a smile on that special someone’s face and on the face of the animals you helped by doing so:
- Buy your holiday greeting cards from your community’s animal rescues or shelters.
- Purchase merchandise, accessories, and other neat items from animal shelters online stores.
- Donate directly to a rescue or shelter for your own end of year gift to nonprofits in your community.
- Sponsor a pet for a child’s gift or sign up for monthly recurring donations in the child’s name.
- Buy calendars and appointment books for 2013 from your local animal rescue or shelter
- Buy gifts from companies which donate to animal rescues and/or shelters. Such as Dog-Gone Sauce (www.DogGoneSauce.com), Three Scoops of Vanilla (www.threescoopsofvanilla.com), and Jak of Arts Photography (jakofartsphotography.com)
- Buy holiday ornaments and dog toys from PetSmart which goes to helping homeless pets.
- Buy gifts from national rescue groups such as ASPCA, which sells items including iPhone cases, animal accessories, etc.
- Buy gear from DogsRuleGear.com hosted by Pedigree and with the money they will help shelter dogs find loving homes.
- Consider planning a family Christmas outing to your local animal shelter to walk the dogs, pet the cats, or volunteer in some other way.
September 17, 2012
Almost every shelter and rescue has pictures of their animals online, and if you do not, I recommend it because it is a great tool for getting people to see the animal and get captivated by their shining eyes and cute smile. But, photos are thing of the past, it’s time to step your animal rescue or shelter up a notch by adding videos of the animals to your website. Adding videos allows people to see what the animal’s personality and it will draw them in even more because they get to see the animal interact with other human or other animals.
Videos of the animals’ helps potential adopters feel more comfortable because going directly to a shelter or rescue can be an intimidating and confusing process because there are many animals and they want to be able to see all of them but it gets very overwhelming. This is why videos are so nice; they can take their time looking at one animal at a time. Another reason why videos are nice addition to your animal shelter website is that potential adopter do not always want to take their children to a rescue or shelter because they feel like the child will fall in love with one animal and then when they find out that they cannot get it their hearts are broken. This is a win-win situation; for your shelter and is easy to implement. Ask a volunteer that is familiar with posting vides online via facebook, you tube or blogs to take on this task. For a more in depth guide on how to get your animal shelter started on facebook or you tube, read our previous blog posts on these subjects.
September 10, 2012
Canine influenza is a contagious respiratory disease in dogs caused by a specific Type A influenza virus. Canine influenza is ONLY in dogs, it is not transferable to humans. This infection has been around for over forty years, and many are still not aware of the risks of their furry friend catching the flu.
There are two different syndromes of this influenza, mild (symptoms last 10-30 days and then go away) and severe (fever above 104 Fahrenheit and symptoms develop quickly). Either way, your dog should go to the veterinarians if they are coughing, sneezing, not eating, fever, red and/or runny nose and/or malaise. To diagnose canine influenza, veterinarians will want to perform a physical along with a complete blood count and clinical chemistry on the dog. X-rays may be taken of your pups lungs to characterize the type of pneumonia. The treatment for mild Canine influenza is cough suppressants and possibly antibiotics. The treatment for severe canine influenza is a very aggressive treatment with many antibiotics, fluids, and other support treatments. Hospitalization and isolation are a must for severe case.
You’re in luck; a vaccine for the canine influenza virus is currently available after talking to your veterinarian. If you suspect that your dog has the canine flu, keep him/her in isolation so no other dogs will be susceptible to it.